Friday, February 21, 2020

11A – Idea Napkin No. 1

1) Me: Brandon McKay, skilled with organizing large amounts of information, and delegating workloads based on assessed individual talents. My related experiences include working as a shift leader at two food-oriented jobs during my time in college and creating an automatic watering system for plants in a class project

2) Service: My service is going to provide green, local, sustainable food crops to processors, grocery stores and independent businesses by hydroponically growing foods like corn and soy in temperature-controlled skyscrapers.

3) Who: My service will be similar in clientele to a farm, servicing markets that will sell the product raw and food processing plants that will use it as an ingredient.

4) Why Care: The value of my service is sustainability and propriety. We don't wear out the soil by growing horizontally, nor do we outsource the transportation of crops since it will be sold locally

5) What the others don't have: Other vertical agribusinesses don't have proprietary transportation that will allow for a quicker and easier process to get food from the building to the consumer.

I believe these elements will work together well most specifically my organization skills with what makes the business stand out, since it will require an efficient organized system to assure that transportation of crops is both accurate and prompt. Also, the clientele will contribute to success since its a constant and well-established group of people who will require my services.

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